As we hurtle towards the end of 2025, I can hear you asking: where’s November’s Recommendation Week? It’s here. Even though it feels like yesterday I posted October’s.
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Why we recommend
Recommendations aren’t filler. They’re a signal. What you back tells people who you are, what you value, and why they should trust you. That consistency builds a reputation people can measure you and your work against.
What you recommend is a shortcut to who you are.
In a world of infinite options, curation is a service. If you’re reinventing your career or carving a more meaningful path, the right ideas, tools, and voices can speed that up. Think of this as a monthly shortcut.
Try this:
Share one recommendation of your own with a colleague. Reciprocity builds relationships fast.
Media
The trust model is something I’ve talked about on here before. This week’s media recommendation is “News Not Noise”. We’re living through a shift in the media model, away from billion-dollar newsrooms and towards independent journalists who build trust one piece of honest, unpanicked reporting at a time. Few people embody that shift better than Jessica Yellin.
Here’s a podcast Jessica did with tech journalist Kara Swisher.
Books
This month’s book is Wisdom Takes Work by Ryan Holiday, the final instalment in his series on the Stoic virtues. I’ve benefited a lot from Stoicism, and I’ve mentioned it here before. Ryan’s books are a solid place to start if you want ancient thinking that’s unexpectedly useful in today’s fractured world.
Wisdom Takes Work: https://amzn.asia/d/2ZmcIio
Ryan’s reading recommendation newsletter: https://ryanholiday.net/reading-list/
I’m also recommending another Stoicism title. From the author of Reasons Not to Worry, Brigid Delaney has a new book, The Seeker and the Sage. It’s a guide to Stoic practice told as a parable. Clear, practical, and relatable.
The Seeker and the Sage: https://amzn.asia/d/4iqWjq4
Try this:
Read one chapter, then write three lines on how you’ll apply it this week.
If you’re mid-pivot, list one belief you need to upgrade. Use Stoic framing: what’s in your control, what isn’t.
Tools
You may have watched the interview I did with media entrepreneur Ric Salizzo. If not, you still can here: https://generalistalan.substack.com/p/ric-salizzo-on-independent-media
I recorded and edited it with Riverside. It makes high-quality video and audio dead simple, even if you’re not technical. The text-based video editor is excellent, and the Magic Clips feature uses AI to auto-create short social clips and captions. It’s easy to use, and the YouTube how-to videos are actually useful.
Create once, clip smart, publish everywhere.
If you’re building a personal brand or testing a new direction, this is the kind of leverage you want: shoot long-form once, slice it into assets, and distribute.
Try this:
Record a 10-minute riff on your expertise. Use a tool like Riverside to generate three clips. Post one this week.
Write the three problems you solve. Turn each into a 60-second clip..
Music
I’ve said before: nostalgia can be lazy. But sometimes it’s a time machine you need. Warren Zevon’s long-awaited induction into the Rock and Roll Hall of Fame is a fitting nod to one of music’s sharpest, funniest, and most fearless songwriters.
If you’re new to Zevon, start here:
My favourite song on the album is Desperados Under the Eaves. It’s weary, wry, and somehow hopeful.
Soundtracks matter. Choose ones that help you keep going.
Wrap-up
That’s November’s list. I’d love yours in return. What book, tool, podcast, or track has moved the needle for you this year? Hit reply and recommend one.
Try this:
Forward this to one person who’s mid-pivot. Add your single best recommendation with one line on why it matters.
See you in December for the next batch.


